Our custom SEO services will take care of everything from planning and research to implementation and maintenance. SEO Factor has the experience and knowledge to bring your website to the top of the search engines for relevant search terms that people actually use to find your products or services, and increase the revenue your business attributes to online marketing.
Our comprehensive, customized SEO solutions ensure that efforts are placed in high-impact areas that result in better traffic, and higher conversions.
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Custom SEO Services include the following:
Research
We begin our services by working with you to better understand your business, its goals and its target market. We also run a complete analysis of your site and current online visibility.
The information we compile together will be used to find out what keywords are searched by people looking for your product or service online, and help to create the foundation for our custom SEO solution.
Planning
With a clear set of goals in place, we can begin to work on the overall strategy of the SEO campaign. This includes content creation for the site and to be used to promote the site on other websites, creating an on-page optimization plan and implementing a link-building strategy.
Content Creation
We will work closely with you to create the content for your website, as well as content to be used to further promote your website and your business online. This can sometimes include press release distribution or blog promotion.
Site Optimization
Once the focus of the site has been established and a content strategy is in place, we will begin to optimize the site itself. This involves implementing the content we created for the site and the optimization of that content; as well as meta tag optimization and website structure modifications.
Website Promotion
Now that the site is optimized, it’s time to implement our promotion strategy. This usually includes link-building, but often involves a social media marketing campaign or press release distribution campaign.
Monitoring/Reporting
Once an SEO strategy is in motion, we constantly monitor the progress of your website’s visibility through the use of ranking, traffic and conversion reporting. This helps us to identify efforts that are providing a positive impact on your campaign and re-evaluate efforts that aren’t.
We provide a set of reports to you, and connect on a regular basis to discuss the campaign’s progress, our intentions going forward, and to assess any additional goals you may have.
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